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Euro-Atlantic
  • Our Story
    • The Story of Euro-Atlantic
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    • Fruits
      • Berries
      • Stone Fruits
      • Subtropical
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      • Pomes
      • Melons
      • Dried Fruits
    • Vegetables
      • Leafy
      • Fruit Vegetables
      • Flower Vegetables
      • Pods & Seeds
      • Shoots
      • Roots
      • Bulbs
      • Squash
    • Cresses
    • Salads
    • Fresh Herbs
    • Potatoes
    • Mushrooms
    • Gourmet
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Recipes
April 28, 2025

Salmon Poke

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136
Recipes
April 28, 2025

Salmon Rillettes

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136
Recipes
October 29, 2024

Fjord Trout Tartare with Tempeh Chips

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136
Recipes
October 29, 2024

Fjord Trout Steamed Egg with Truffle Soy Sauce

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136
Recipes
October 29, 2024

Fjord Trout Hot Spicy Mayo with Bread

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eaadmin2
136
Recipes
October 28, 2024

Fjord Trout Garlic Fried Rice

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136
Recipes
October 28, 2024

Grilled Trout Belly with Chinese Ginger Paste

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136
Recipes
October 28, 2024

Curry Trout Head with Roti Bakar

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eaadmin2
136
Recipes
July 5, 2023

Chilean Salmon Block Fish Curry

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eaadmin2
136
Recipes
July 5, 2023

Chilean King Crab Refreshing Salad

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euro-atlantic

Leading importer and distributor of specialty fruits, vegetables, marine produce and gourmet groceries. Supplying and delivering freshness since 1992.

Euro-Atlantic Sdn. Bhd. 199201002291 (233795-M)

Our Story

The Story of Euro-Atlantic
The Dedicated Team
Achievements & Media
Customers

First Pick

Freshness is First Pick
KFresh by First Pick
First Pick Moments
Recipes

Brands & Services

Our Brands
Quality Assurance
Operations & Logistics
Product Management
Product Marketing

Community
Contact

Location Map
Speak To Us
Careers

Products

Fruits
Vegetables
Cresses
Salads
Fresh Herbs
Potatoes
Mushrooms
Gourmet
Seafood

  • Our Story
    • The Story of Euro-Atlantic
    • The Dedicated Team
    • Achievements & Media
    • Customers
  • Products
    • Fruits
      • Berries
      • Stone Fruits
      • Subtropical
      • Citrus
      • Exotic
      • Pomes
      • Melons
      • Dried Fruits
    • Vegetables
      • Leafy
      • Fruit Vegetables
      • Flower Vegetables
      • Pods & Seeds
      • Shoots
      • Roots
      • Bulbs
      • Squash
    • Cresses
    • Salads
    • Fresh Herbs
    • Potatoes
    • Mushrooms
    • Gourmet
    • Seafood
  • First Pick
    • First Pick Products
    • First Pick Moments
    • Recipes
    • K Fresh by First Pick
    • K Fresh Recipes
  • Brands & Services
    • Our Brands
    • Quality Assurance
    • Operations & Logistics
    • Marketing Strategy
    • Product Marketing
  • Community
  • Contact
    • Location map
    • Speak to Us
    • Careers
Director

CH Tan

CH is one of the founding directors of Euro-Atlantic group. He is also the Managing Director of Ban Choon Marketing Pte. Ltd. (BCM). BCM is a reputable and leading fresh produce company based in Singapore. With a wealth of experience in this specialty trade, he has contributed much to the continuous growth of EA group.

A humble man of few words, his life revolves around his family and business. He enjoys playing tennis as a sport and to keep fit. Berries, Japanese peaches, shine muscat grapes, broccolini and asparagus are some of his favourite seasonal produce.

Executive Director

Eric KC Goh

Eric was responsible for the inception and formation of Euro-Atlantic. Besides Euro-Atlantic, he holds directorship in several property related companies in Kuala Lumpur. His philosophy to managing a company is, “ the Management of today must be pragmatic to ensure profitability, scalability and continuously strive to be the best in the field of its business.”

A man with discerning taste, he enjoys travelling, fine food and good wine. He never misses fresh berries for breakfast and a healthy salad mix with most meals.

Finance Director

Jocelyn Chan

Jocelyn, a graduate of ACCA, joined the group in 2006 as an accountant. She was recognised for her sound financial management skill, hard work and integrity and was subsequently invited to join the Board in 2013.

She maintains a healthy diet with a good mix of fruits and vegetables at every meal.

Executive Director of C-Food Portions

Andre Loo

Andre joined Euro-Atlantic as the company Sales Manager in October 2002. Prior to this, he was a Senior Officer in the credit department of Maybank, Malaysia. He was posted to head C-Food Portions S/B (CFP) when the subsidiary commenced operation in October 2007. Over the past decade under his capable leadership, CFP has expanded tremendously.

At work, he comes across as a committed and focused individual. At leisure, he enjoys the calmness of golfing and the mindfulness of cooking seafood inspired dishes. Some of his key ingredients at play are halibut, scallop, shrimp, asparagus, celeriac and fennel.

Group Managing Director

Ebby Loo

Ebby is the MD of Euro-Atlantic group, a post she held since the Company’s inception in 1992. Under her stewardship, the company has grown from an 8-employee company to a medium size organisation with five subsidiaries and a total workforce of 280 today. Her decade long experience in the banking industry has put her in good stead to helm the organisation. Ebby is synonymous to Euro-Atlantic and remains a pillar of strength for the group.

For leisure, she enjoys singing and gardening. Fresh figs and a healthy dose of baby spinach are her absolute favourites.