The Story
of Euro-Atlantic199201002291 (233795-M)
Year
1992
Euro-Atlantic, Kuala Lumpur (EAKL)
EAKL commenced business in 1992 with a clear mission — to shake up the limited fresh produce scene in Malaysia. At the time, imported fresh produce like kiwi, berries, avocado, romanesco and baby spinach were unfamiliar to most. Driven by opportunity, the team of just 8 people worked tirelessly to introduce these specialty items to 5-stars hotels, restaurant chains & supermarkets — opening the doors to a new era of fresh choices.

Year
1996
Euro-Atlantic, Kuala Lumpur (EAKL)
The business expanded which allowed us to start direct importing. We were the first to change the way fresh fruits were delivered by using refrigerated instead of canvas-covered trucks to ensure customers get the freshest produce.

Year
2001
Euro-Atlantic, Penang (EAPG)
EXPANDING NORTHWARD
To support growing demand in Penang and the Northern region, we started a branch with 4,000 sq ft facility near Bayan Lepas, Penang. The new distribution centre allowed us to extend our reach, ensuring more customers have access to high quality fresh produce.

Year
2007
BIRTH OF SEAFOOD SUBSIDIARY
Established in 2007, C-Food Portions (CFP) specializes in the import and distribution of premium seafood, primarily sourced from Norway, the USA, Chile, and Tasmania. As a pioneer in vacuum-packed portion cuts, CFP processes its products in a clean, temperature-controlled facility to ensure maximum freshness and food safety.

Year
2011
EXPANDING OUR FOOTPRINT IN
KOTA KINABALU, SABAH
A branch was established in Kota Kinabalu to better serve our customers in Sabah. With full cold-chain facilities, EAKK offers a wide range of imported fruits, vegetables, and seafood to meet the growing demand for quality produce in the region.

Year
2014
EURO-ATLANTIC JOHOR BAHRU (EAJB)
EAJB was established to serve our customers in Johor Bahru and the southern region of Malaysia. In addition to distributing fresh produce, EAJB also offers innovative consumer packaging— especially for Singaporeans who cross the border for their weekly grocery shopping.

Year
2018
LAUNCH OF KINO FRESH SDN BHD
The Group expanded its footprint in the fresh produce wholesale sector with the launch of KF. Its target market is small retailers, fruit shops, suburban traders & wet markets. With KF, we achieved our objective to serve 3 core sectors – modern trade, HORECA & wholesale.

Year
2019
NEW BRANCH IN KUCHING, SARAWAK
Continuing its growth, EA Group opened its distribution centre in Kuching. The branch has cold-chain facilities to safeguard product freshness from storage to delivery. This strategic expansion brings premium specialty produce closer to consumers in Kuching and the surroundings.

Year
2020
Asia Fruit Award
Euro-Atlantic Group was awarded the coveted Asia Fruits Award – Importer of the Year 2020, It gives us not only the stature but encouragement to excel further in the produce business. This milestone marked a proud moment in the Group’s history.

Year
2022
30th Anniversary
On 3rd September 2022, the company marked its 30th anniversary with a gala dinner at the Kuala Lumpur Convention Centre (KLCC). Board members and shareholders—Ebby Loo, CH Tan, Eric Goh, Jocelyn Chan, and AT Ang—joined over 260 employees in celebrating this memorable evening.

2025
1992 : HUMBLE START
Euro-Atlantic started in 1992 with just 8 staff in a small shophouse in Ampang, Selangor. Today, we’ve grown into 7 companies, 350 employees, and a fleet of 55+ chiller trucks. In 2025, we moved into our new 5-storey building along Middle Ring Road 2, Kuala Lumpur. This is the first GBI-certified green building in the fresh produce industry in Malaysia, equipped with modern cold chain facilities.

Our Story
Freshness at every doorstep. Freshness is first pick.
The Dedicated Team
Our dedicated team of passionate individuals are committed to serve our customers with the best products and service.
The Directors

Foo Sai Tong
Director
East Malaysia

Wilson Low
Director
Wholesale

Lynn Goh
Director
C-Food Portions
Customers
Euro-Atlantic is proud to have established long-term relationships with our customers, be it with supermarkets, grocery stores, hotels, restaurants or cafes.
We are agents representing:-
1) Spanish Aceites Muñoz olive oils
2) USA Driscoll’s berries
3) New Zealand Zespri kiwifruits in East Malaysia
4) Hiestand pastries in East Malaysia













Supermarket & Grocer
AEON
Institution & Catering
Brahim’s SATS
Hotel
Resorts World Genting
Wholesale
Carzo
Restaurant & Cafe
Sakae Sushi
Corporate
Chubb Insurance
Fine Dining Restaurants
We’re proud to work with some of the best names in foodservice. Our customers include:





























